Make Social Media Marketing Your Calling Card

2019-04-30T05:51:09+00:00

Make Social Media Marketing Your Calling Card These days, it’s no secret that buyers begin their home search online. As the industry continues to take a digital turn, Realtors in the know must learn to utilize a whole new range of tools available to them—and for good reason. Social media is a dynamic hybrid of [...]

Millennial Buyers: Where They Are & What to Know

2019-04-30T05:54:04+00:00

Millennial Buyers: Where They Are & What to Know Homebuyers and sellers come from all walks of life. If you’ve been an agent for long, you’ve likely worked alongside a wide variety of folks—from first-timer homeowners and down-sizers, to second home searchers and those finally hunting for their dream home. While there is hardly a [...]

6 Ways to Get Your Client to Trust You

2018-12-02T07:50:49+00:00

6 Ways to Get Your Client to Trust You   The word “realtor” can leave a sour taste in some people’s mouths. Many of today’s home buyers and sellers grew up during the 2009 recession. They are wary of anything or anyone who comes off as too salesy, and they want to work with individuals [...]

Easy Blog Topics for Your Real Estate Blog

2018-12-02T07:54:13+00:00

Easy Blog Topics for Your Real Estate Blog   Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off. Successful bloggers don’t choose blog topics on a whim. They think strategically and develop pillar content that their target audience will come back to again [...]

Identifying Neighborhood Amenities Adds Value to Listings

2018-06-13T07:12:38+00:00

Adding Value to Listings & the Advantage of Identifying Neighborhood Amenities Everyone knows the famous real estate phrase: location, location, location. In fact, it is hard to underestimate the pivotal role that a region can play when it comes to determining a home’s value. In today’s competitive market, the littlest things can truly add [...]

By the Numbers: Understanding the True Value of Square Footage

2018-06-06T17:21:28+00:00

By the Numbers: Understanding the True Value of Square Footage   Measuring the square footage of a property may seem like an objective and straightforward task, but you’d be surprised at how many agents and homebuyers misunderstand this pivotal figure. True square footage provides homebuyers a concrete understanding of their prospective domain, but here’s the [...]