Top Agent Nicola Taylor – of Realty Advantage in Rockville, Maryland – is a hardworking, dedicated real estate professional who is committed to providing her many clients in the Tri-State Washington D.C. market with top-of-the-line, concierge service. One would be hard pressed to find another Realtor who is so consummately dedicated to the wellbeing of her buyers and sellers, and she has more than earned her stellar success and sterling reputation.
Nicola, who is a personal investor who buys and flips her own homes in addition to selling real estate, began her career in the industry in 2007. “I actually began working in the business because I have a true passion to serve others,” she explains. “I love customer service and sales, and on another note, I love designing homes, both inside and out. I love architecture and creating different spaces. Above all, however, I simply love helping people achieve their real estate goals.” Additionally, Nicola is a Certified Luxury Home Marketing Specialist.
“I consider each client to be distinguished, discerning, and extraordinary,” says Nicola. “That’s why I promise to provide representation that is just as extraordinary, ensuring complete discretion and delivering world class service,” says Nicola.
Nicola, who currently holds a perfect, five-star overall rating on Zillow.com – on which site she is listed among the Best of Zillow – runs a thriving business that is based almost entirely on referrals and positive word-of-mouth, a significant achievement in her highly competitive market. “I believe it’s because I provide the highest level of personalized service to each and every client,” says Nicola, when asked how she has managed to inspire so much trust and loyalty. “I like to create a unique and satisfactory experience for them. I go above and beyond for them, and I remain in touch long after the transaction in case they need anything at all.” This includes frequent gifts, and providing anything from licensed, dependable contractors and even doing such mundane tasks as transferring utilities for them. “So many agents tell you that they are number one. To me, the client is number one,” Nicola explains. “That means that everything I do is focused on creating optimal outcomes and an extraordinary client experience from the first communication to closing and beyond.”
There are innumerable other factors that come into play when assessing Nicola’s success story. Just a few of these would be her incredibly personable, passionate nature, her indefatigable work ethic, and her desire to make each and every client feel as if they are her only client. Other reasons include her fantastic negotiation skills and comprehensive, high-level marketing strategies that include professional photography and video, Matterport tours, professional staging (for which she pays half the cost from her own pocket) and a deft utilization of social media to gain maximum exposure for her many listings. All of this combined translates into fast sales for top dollar, not to mention happy customers.
When she’s not working, Nicola is extremely involved in her local community, giving back in a multitude of ways, though her primary passion is for helping the homeless and others in need. “It makes me feel happy, and it gives me a sense of joy within,” she enthuses.
Nicola’s plans for the future include continuing to grow her already impressive business, and to build a team to help support that growth. Her overarching objective, however, remains the same as it’s been since 2007: to continue providing the very best customer service in her market, the kind of service that has resulted in her winning the GCAAR Award for sales volume in both 2020 and 2021.
“I put God first and then my family, and of course my clients,” says Nicola, her gratitude obvious. “My determination and drive are what push me to achieve my goal, which is to make a difference in people’s lives.”