October 7, 2017

A Step-by-Step Guide to Converting Internet Leads to Real Life Sales

In the era of apps, instantaneous social platforms, and text messaging, it’s little surprise that the modern homebuyer begins his or her search for real estate […]
October 10, 2017

Turn open houses into destinations

People are busy. Even those who are actively looking to buy a house or want to learn about the market for a future purpose have busy […]
October 10, 2017

3 Surefire Methods that Make for a Productive Meeting

Sometimes a business meeting can achieve exactly what it sets out to do: communicate, assess actions, set goals, or otherwise. Other times, meetings can feel like […]
December 6, 2017

3 Ways Joining a Professional Organization Can Make Your Business Better

Any real estate professional worth his or her salt knows that relationships are everything in this industry. Of course, it’s essential to cultivate connections with your […]
May 11, 2018

How to Incorporate Current Events to Your Email Blasts and Stay Relevant

Email marketing is a cost effective and straightforward method of getting your name and services in front of clients with just a few keystrokes. This tried-and-true […]
May 13, 2018

5 Lessons from Silicon Valley to Modernize and Monetize Your Business

Silicon Valley may be the region for disruptors, tech entrepreneurs, and futurists, but even the most forward-thinking, abstract companies are still businesses that have to keep […]
June 6, 2018
Listings Coffee Shop

Identifying Neighborhood Amenities Adds Value to Listings

Everyone knows the famous real estate phrase: location, location, location. In fact, it is hard to underestimate the pivotal role that a region can play when […]
June 7, 2018

How to Answer the Inevitable Question: Why Should I Choose You?

In some markets, a real estate agent is competing against thousands of other individuals and teams. There are only so many bells and whistles—so many buzz […]
June 11, 2018

7 Reasons Why Your Prospects Aren’t Turning Into Clients

Real estate experts suggest prospecting daily so that your sales pipeline never runs dry. But sometimes all that effort doesn’t translate into results. If your prospects […]
October 2, 2018
Mutual Success

Cooperation, not competition, creates mutual success for agents

“Bring everyone together” Matt Kobelski, with Credentials Real Estate Group in Massachusetts, points out that providing good service involves more people than the party you’re representing. […]
January 2, 2019
Referral Only

Reconsider Referral-Only When Planning For The Future

A 100% referral rate is a testament of client happiness. But even a 30% referral rate is proof of client satisfaction. It’s all relative, say some […]
April 18, 2019

5 Ways to Transform Renters into Owners

Perhaps the largest demographic of untapped business lies in the rental market. From major cities and suburbs to rural communities—renters across generations are opting to rent […]