Bill Sahadi began his real estate career in 1999, after working in marketing & manufacturing for many years. As the broker/owner of Fore Properties, Bill has spent the past 20 years serving clients in his beloved Moore County and helping them achieve their real estate goals. His clients value his persistence, resilience, and honesty. “I advocate on their behalf, not on my behalf,” Bill says. “I’ll do whatever I can to help them meet their goals, and along the way, I will be straight and frank and honest with them.”

Bill serves Moore County and Hoke County, an area that encompasses the Pinehurst, Southern Pines, Aberdeen, Whispering Pines, Carthage, Cameron, and the Seven Lakes area. About 75% of his business comes from repeat and referral clients, an impressive feat that speaks to the loyalty and trust Bill inspires. “Most of our business comes from one-on-one conversations,” Bill explains. “This is a very intimate, small community, so it happens organically. Our experience and longevity have also gone a long way toward establishing our reputation.” Year in and year out, Bill’s production is always in the top ½ of 1% of all agents in Moore County, as his 170+ Zillow reviews attest to.

Simply listening to clients and paying attention to their needs is of paramount importance to Bill’s approach. “We need to listen to them, and we need to be able to speak to their listening and understand their motivation,” he says. “Then, once we understand their motivation and what’s most important to them, we work with the set of guidelines they give us to help them best get from here to there in the most aerodynamic way possible.”

Educating his clients is always part of the process for Bill, and he emphasizes the importance of preparation if favorable results are to be attained. “The number one thing we do to prepare clients to market their property is to set the price and set the expectation,” he says. “The second thing is we try to make sure that the condition of the home and the operational systems are in great condition. Our theory is that a home in the best location, in the best condition, at the best price, has the best chance to procure an offer in the shortest period. All the advertising in the world cannot sell an overpriced property.”

“My father taught me to never take the responsibility of making a decision away from a client. Present the news and the facts. It is a privilege and honor to practice as a real estate broker, but it is a huge responsibility. Some brokers are good at telling people what they want to hear.  We must be consistent in telling buyers and sellers what they need to hear so they can make their own informed decisions.”

Bill has been intimately involved in the Moore County community since he moved here in 1999. In 2009, after doing some community work with local nonprofit agencies, Bill was invited to host a radio show called All Things Real Estate, which later expanded its focus to become All Things Moore County, which Bill hosts for an hour every weekend. “It’s an opportunity for me to talk about different topics and speak to a lot of passioned and committed people in Moore County,” Bill says. “The message of the show is that Moore County is a great place to live, and we want to focus on giving people good information about the various businesses, schools and non-profit agencies.  I’m proud of my association with the show.” (

In the future, Bill plans to continue doing business in the same organic and personal way and continue to renovate homes in the area as his current primary residence, built in 1940.  “Working in the industry with tradesman and contractors for your own projects is a great way to broaden your horizons in the business”. Mentoring younger agents is at the top of his list. “My goal is to raise fiercely independent brokers who are self-generators. I want them to ask, ‘What can I give to a client?’ rather than, ‘What is being given to me?’ Too many young agents think being a part of team is the way to go. It does not raise well rounded and experienced brokers.  Most clients, in our communities, prefer one and one contact from the beginning to the finish line.” “Bill has given me the opportunity to create my brand organically in the real estate industry.  His relevant experience and mentoring approach empower new agents to set realistic growth goals to build successful long-term careers in real estate” says Fore Properties broker, Victoria Riddle.

Some people in this business say you should ‘Fake it until you make it,’ but in my opinion that does not establish a deep root system for future growth. We should all be truly working with a servant’s heart and be honest and level with people every single day and in every single conversation”. One of Moore County’s top brokers, Jen DiMayo, concludes, “I’ve had the privilege to work and be mentored by Bill Sahadi for the last 5 years.   He truly cares about each and every one of his clients.   Being a great broker is so much more than contracts and closings. It’s about people and relationships, and that’s one of the most important lessons I’ve learned while working with Bill.” -Jen DiMayo, Realtor, MRP

To find out more about Bill Sahadi,CRS, you can contact him by phone at 910-638-0888, or by email at You can also find him online at Fore Properties is a proud member of Leading R.E.


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