A Navy Veteran and top producer in the Jacksonville real estate market, Jackie McKeel has always been passionate about helping others. She would first take an interest in the real estate industry soon after transitioning out of the military. Seeking an opportunity that complemented her entrepreneurial spirit, but afforded her the time to be there for her children, she accepted a position as a transaction coordinator for a leading brokerage in the area, where she had an opportunity to learn the business from the ground up. Inspired by these experiences, she would pursue her license in 2018 and has gone on to lead the top military relocations team in the area. She’s been going strong ever since.
Today, Jackie is a REALTOR® and Property Manager with The Friends Group, powered by Herron Real Estate, and The Bryant Group Real Estate Professionals, where she assists clients throughout the Jacksonville and Hampton Roads areas. Licensed in both Virginia and Florida, she has cultivated a distinct process to meet the needs of any buyer or seller.
When listing a property, Jackie takes a comprehensive approach. After helping her clients fully prepare their home for the market, she shares it over both the regional MLS and a highly targeted blend of digital and social media campaigns. Along the way, she utilizes her nationwide network of fellow agents and military buyers to give each client an added advantage.
Elsewhere, Jackie is just as attentive when assisting her buyers, carefully guiding them to the right investment for their best interests. As a veteran with her husband now serving in the Navy, she is particularly passionate about helping military families realize the dream of home ownership. “Military buyers have a special place in my heart,” she says. “Most of all, I see educating them on VA loans and setting their family up for success as my way of giving back to our community.”
Over the years, Jackie has earned a fantastic reputation from Jacksonville to Hampton Roads, with the vast majority of her volume coming from repeat clients or referrals. Through it all, she remains dedicated to the proven standards that set her team apart. “I truly value the relationship and rapport I build with my clients. From start to finish, I strive to make the process as stress-free for them as possible. That means going the extra mile to make sure they get the house they want, whether I’m negotiating on their behalf or helping them navigate a repair.”
Outside of real estate, Jackie is an active member of the PTA at her son’s school. When she’s not with clients or giving back, she can be found spending quality time with her family, playing volleyball with friends, or taking her kids out to local landmarks like The Jacksonville Zoo and Gardens—enjoying all the family-friendly venues her city has to offer.
As her volume maintains its steady growth, Jackie intends on expanding her team while bridging into rental properties in the coming months. In the meantime, she looks forward to all the new clients that await. “At the end of the day, I genuinely love serving in real estate,” she says. “My focus is on getting out there and helping as many families as I can. For me, there could be nothing more rewarding.”