TOP REAL ESTATE AGENT IN TENNESSEE LAURA MCMILLAN
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Laura McMillan’s passion for her native Tennessee led her to her career in real estate. She knows the Tri-City area incredibly well and wanted to share her love and knowledge of the area with homebuyers and sellers. She studied for her license during the summer after her freshman year in East Tennessee State University. After receiving her license, she finished college and taught school for three years before finally pursuing her dream career as an agent. “Real estate was a natural fit for me,” she says. Laura now works as a solo agent for Fairway Realty. Licensed in Tennessee and Virginia, she primarily serves the Tri-Cities area in Tennessee and southwest Virginia.
An impressive 42 percent of her business comes from repeat customers, with an additional 22 percent coming from referrals. “My clients keep coming back because of my results and tenacity. I get things done and always put their best interests first!” she says. Laura is straightforward and never pushy. She provides expert guidance to her clients, giving them all their options so they can make the most educated decision possible. “The educator in me enjoys working diligently to explain everything to my clients so they are always in the know through the entire buying or selling process,” she says. Along the way, she becomes friends with her clients and, as a result, they feel safe talking with her about their goals and any issues that may arise. “I truly love my clients and treat every single one like my own family members. I love to serve my clients and witness their dreams coming true. Nothing is more rewarding to me than knowing that I did the right thing and helped someone accomplish their homebuying or selling dreams!” she says. Her real estate philosophy is: Slow and steady wins the race.
When it comes to marketing, Laura understands that most of today’s buyers start their search online, so her marketing campaign is both thorough and focused on the internet. She first meets with clients to discuss all her marketing strategies with them. She then moves forward with professional photography. Once she has images that highlight the best features of the property, she posts the listing on the MLS, her company’s website, and all the major real estate websites. She does additional marketing via social media, direct mail, newspaper ads, open houses and YouTube. The result of this approach is often a quick sale at a very competitive price. After working with Laura, her clients rave about her incredible communication skills and her dedication to educating them so they can be confident, informed buyers and sellers. “Since I don’t have children of my own yet, I really nurture every one of my clients as if they are my own,” she explains.
What is Laura’s favorite part of the job? “Homeownership is such a personal sense of accomplishment for each individual. I love being able to assist in that and witness that with all of my clients, past, present and future!” she says. Laura is very involved in the Bristol Tennessee Virginia Association of Realtors. She is the 2018 BTVAR President and was awarded the 2015 Realtor of the Year Award. In 2019, she will chair the committee for Education and Leadership, and she serves on many additional committees. She’s active in fundraising activities and fights for the property rights of homeowners in Tennessee and Virginia. “I love being involved with my Realtor Association,” she said. “It provides me with education and knowledge, and it’s a way to help my community!” She’ll be a 2019 Director for the Bristol Chamber of Commerce. She’s also a graduate of the 2018 class of Lead Bristol, a leadership program run by the Bristol Chamber of Commerce. She and her husband donate to their church—Central Holston Christian Church, local fire departments, animal shelters, and various other charities. In her free time, Laura loves to spend time with her husband and dogs, travel, and listen to live music. She received her Tennessee broker’s license in 2017. For the future, she plans to receive her Virginia broker’s license, and become a realtor educator so she can continue to learn about real estate and share her knowledge with other agents. “I love knowing everything there is to know about it, because it makes me a better practitioner as well as a better guidance counselor and leader for my clients!” she says. Now those are worthy goals that with her enthusiasm, expertise and determination, she’s sure to accomplish!
To find out more about Laura McMillan, you can contact her via email at [email protected] or by phone at (423)-571-1967. You can also check her out online at http://www.fairway-realty.com/agents/laura-mcmillan/