TOP REAL ESTATE AGENT IN CONNECTICUT HOLLI SHANBROM
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For more than 15 years, Holli Shanbrom has been building her real estate career, beginning in Colorado Springs and soon moving to Connecticut. Here, she recently formed the Shanbrom Real Estate Group out of Orange, CT. “I toyed with the idea of starting a team for a few years because I needed a new challenge, something new that would be helpful to other people.” Multiple factors, she adds, contribute to real estate success: including relationships, marketing, the nuances of contracts and client follow-up. “If one of those isn’t up to par, you won’t to be as great as you could be,” says Holli.
In this way, she formed her team on the premise that each agent has tremendous, complementary gifts. “There are four of us and we’re each doing very well,” she says, explaining some of their unique skill sets. “One agent has been in real estate for 20 years. She’s bilingual, well-connected and terrific with numbers, but I help with her marketing. It’s terrific for everyone.”
Primarily serving clients in New Haven County, the group receives so many referrals and they dedicate themselves to delivering the service that they are well-known for. Their service is rooted in communication. “You have to communicate and do so in the way the client wants you to, whether email, text or phone calls. We do what our clients prefer.”
Next, she says, her team treats their clients with the specialized attention they deserve. “Every person and every transaction is very different. We take all transactions to heart.” Holli treats all of her clients as if they’re a family member. “The relationship doesn’t end after the keys exchange hands. We’re in touch three months, six months, even three years later.” Phone calls, she says, are a great way to give someone a pleasant surprise when she’s thinking of them.
As part of Coldwell Banker, Shanbrom Real Estate Group also offers clients exceptional marketing for their listings. “Most buyers find properties online, so we have an excellent online presence on hundreds of websites locally, nationally and internationally.” But long before that online exposure comes property preparation, professional photography and enticing descriptions. “Whether they’re selling a $700,000 house or a $120,000 condo, we always get the property looking its best first, including any cleaning, painting, rearranging, or minor packing before pictures.” Holli knows that if someone isn’t drawn to that first photo, they won’t scroll through a home’s more detailed features.
People remember Holli’s friendliness and how she works well with people from any traditions, backgrounds or stages in life. “We bond with each other, as we should. I’m grateful to be a part of my clients’ lives.” To Holli, real estate is about relationships and the excitement that comes from problem solving, creative solutions and positive end results.
Outside work, Holli is active in the local schools, given that her three children all attend individual schools. She also helps with the membership committee of Temple Emanuel and volunteers regularly at the senior center. She was even recognized as Volunteer of the Year. “But I do this to be helpful, not for recognition!” she says with a laugh. Meanwhile, Holli has been turning her children into the outdoor adventurers that she has been since childhood. “My husband’s not as adventurous, so I make sure we get out; I never sit still!”
Not sitting still certainly helps business, which has grown in recent months ever since Holli formed her team. “I love to see the women on my team grow. I really don’t feel it’s about me anymore. I feel like I’ve shifted and if I can help others meet their goals, it’s a win-win for everyone.”