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When Amy Berglund relocated to Denver with her husband in 1996, she had no inkling that the move would also entail a brand new career. As a huge admirer of vintage homes and historic neighborhoods, the first house they purchased required extensive renovations, and it was during that process that Amy started to feel a pull towards real estate. She and her husband went on to purchase, renovate, and sell other properties, and encouraged by her husband to get her real estate license, Amy decided to make the leap and left her teaching career in 2008 in order to become a full time REALTOR®. She currently works with her assistant and her trusted group of contractors at RE/MAX Professionals, serving historic neighborhoods in Metro Denver.
For Amy, the key to ensuring client satisfaction and a high rate of repeat and referral business is building strong foundations with her clients that go beyond just a transactional connection. “I focus on relationships instead of transactions. My clients know that they can always call me, and that no matter the size of the transaction they get my 110 percent. And they consistently hear from me even after the transaction is done. My focus is to foster long term relationships,” she says.
Her passion for historic preservation and vintage homes has greatly contributed to Amy’s business, and set her apart from agents who take the jack-of-all-trades approach. “If we don’t understand where we came from, and understand the history of who came before us in our cities and our towns, then it’s hard to have a vision for the future. It’s important we respect and understand who built the neighborhoods we live in and enjoy today.”
Even though she has a deep fondness for vintage, Amy keeps up with the latest when it comes to the best marketing practices for her business. The ability to adapt and stay current with cutting-edge technology is important in any field, and Amy prides herself on staying on top of technological trends and incorporating them into her marketing. She often uses videos and social media to promote her listings. And during COVID-19 she started doing open houses through Facebook Live, which have been received extremely well by prospective buyers. And her strategy has brought in $22 million in sales volume so far this year.
Despite her massively successful numbers, what really brings Amy joy is the people she gets to help through her work. “I love helping my clients reach their goals and dreams. Helping a family into a bigger home, or helping the first time homebuyer make that all important first purchase. About 20 percent of my database is single women, and I love that portion of my business because I’m a big believer in women helping women.”
Outside of work Amy is involved with HUNI, a neighborhood organization in NW Denver, and has partnered with them on various community events, including a Halloween festival and neighborhood history lecture series. And in her personal time she loves to travel, go to the theater, garden in her yard, read, and spend quality time with family and friends. Going forward she plans to introduce more support staff to her team so that her clients can receive the best service. “At the end of the day houses are what we sell, but clients are who we serve.”
To learn more about Amy Berglund email firstname.lastname@example.org, visit LoveWhereYouLiveDenver.com, or call (720)-560-6674
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